Planet Events is Spain’s leading company as tour promoters for international artist’s bookers of local acts and production of important music events. It was created in 1999 and is situated at the present time in the top 50 international ranking of live music companies.
Planet Events is owned by Gran Vía Musical (PRISA) and Rosa Lagarrigue Management (Grupo RLM), a leader in the development and management of artists in the music industry.
The collaboration between these three companies has become closely knit since February 2008, when 70% of Grupo RLM was bought by Gran Vía Musical. This acquisition also incorporates Merchandising On Stage (MOS), whose activity is the integral management of artist’s rights and brands related to the fields of leisure and entertainment.
Thus, this set of companies owned by RRISA have reasserted their interests in the music world, covering both the media and the management of artists and concert production in Spain and South America.
The objectives of Planet Events are:
- The promotion of concerts and national and international tours for renowned artists such as: Maná, Shakira, Juanes, Alejandro Fernández, Eros Ramazzotti, Julieta Venegas, Caetano Veloso, Paulina Rubio, Orishas, Ricky Martin, Gloria Estefan, Juan Luis Guerra and Carlos Baute, amongst others.
- Bookings and production design of tours in Spain of artists such as Edurne, Aurora Beltrán, Wagon Cookin, Los Peces.
- The design, organisation, production and promotion of special events, awards and festivals:
- 40th Anniversary of the 40 Principales (17/6/06, Madrid. 50,000 spectators)
- Premios Principales (2006 and 2007. 16,000 spectators)
- Premios Ondas (2001-2006. Barcelona)
- LKXA Tour (2007. Santiago de Compostela, Bilbao, Madrid, Malaga, Zaragoza, Valencia, Barcelona)
- Conciertos Solidarios(2000-2005. Madrid)
- 4th Quixote Centenary Festival
- Shakira: World launching of the album “Fijación Oral” (200,000 people in the Puerta de Alcalá in Madrid, within the campaign for the Madrid 2012 Olympic Candidacy)
- Eclectic (2002-2008. Ciudad de las Artes y las Ciencias de Valencia)
- Festival Cultura Urbana 2008
- Development of strategies of marketing and sponsorships for: Mana, Alejandro Fernández, Shakira, Paulina Rubio, Carlos Baute, Julieta Venegas, Juanes, Edurne, Carlos Santana...